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Cheap Flights Boost Malta Holiday Market For 2007

With a considerable period of decliningWith the arrival of more holidaymakers, the
visitor numbers in Malta, 2007 is lookingpossibility of increased property sales to
brighter with an upswing expected inoverseas  buyers  becomes  more of a reality.
holidaymakers  and  long  weekend  visitors.
One UK company specialising in Malta
But where the government's tourist board hasproperty, agree that property prices could
failed to promote Malta as a destination,rise  in  2007.
private enterprise Ryanair, the Irish based
low cost airline, has transformed the'With lower fares, Malta becomes a
island's chances of remaining a mainstreamdestination viable for 3 and 4 days trips a
vibrant  destination  in  2007.few times a year from the UK, and that will
attract buyers to look at Malta in the same
'There have been some complaints fromway they do France and Spain when considering
islanders', comment a Malta travel guide,where to buy a holiday home abroad. The
'That the government or the airportweather in Malta and low fares could be a
authorities have helped Ryanair, and thatmagnet  for  buyers.'
their costs could be lower than other
airlines have had to pay in the past. But toThere is a warning however from YourMalta
be honest, compared to the millions pouredthat property prices on the island might not
into the tourist board that has producednecessarily escalate in the same way that
declining visitor numbers, it's a drop in theregions of France have seen when low cost
Mediterranean and money well spent comparedairlines have started flying to their region.
to the authorities past lame efforts of their
own.''The Malta government has allowed more land
to be used for property, and we anticipate a
Official  statistics appear to bear this out.lot more apartment blocks being built short
and medium term. Supply might well meet
Ryanair started their London Luton to Maltademand. Unless the Malta map changes
service in November. Tourist numbers havepolitically and with it a change of policy
picked up year on year since then. In thetowards her environment, there is a danger of
month before Ryanair started cheap flights toMalta becoming the Tower Hamlets of the
Malta tourist numbers dropped by some ten perMediterranean, or 1970's Spain where
cent.development  spoiled  much  of  the  coast.'
'If promoting Malta was left down to theConcern has also been expressed on the island
tourist authority, the island would disappearabout the infrastructure, with some tourists
from UK travel agent brochures and Maltaand potential property investors berating the
would be relegated to niche travel status.state of the roads and - compared to mainland
The tourist authority has spent a lot ofEuropean and UK standards - dangerous
money on ineffective campaigns, and it hasconstruction  sites.
taken a private enterprise company like
Ryanair to reverse the trend of less and less'The real winners from the low cost flights
visitors. Perhaps Ryanair could offer to takecould be the Malta hotels rather than the
some of the people who work at the Maltaproperty industry', conclude YourMalta. 'We
Tourist Authority on a six month secondmentenvisage a lot more people taking short three
to teach them how to be effective at theirand four day Malta holidays, often booking
jobs.'their flights and hotels on the internet
rather than via a traditional high street
Malta  Property  Prices  Risetravel agent chain'.



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